Jamba Juice Promotes Healthy Summer Eating - (NASDAQ: JMBA)

Jamba Juice (NASDAQ: JMBA) has another one of its “feel good” promotions in the works for the upcoming summer months. Today the company announced that it will provide fans with an extra dose of summer feel good with its June 16th $1 Superfruit Smoothie Day and the debut of its Summer Feel Good Super Specials including a menu of daily deals and a daily Feel Good Hour.

Jamba Juice is encouraging its fans to eat better and channel their inner beach body by offering Monday through Friday deals on a variety of Jamba Juice products. For those who love the goodness of fruit and the greatness of granola, Ideal Meal Monday will offer a good source of protein and fiber with Ideal Meals for just $3. On Thirsty Tuesday, pick up your favorite sixteen oz All Fruit smoothie for $3. Get the fiber you need with Wake Up Wednesday--oatmeal made with slow cooked, organic steel cut oats with your choice of topping for only $2!

For those looking to get an end of week boost, Jamba Juice introduces Tasty Thursdays where coffee and tea smoothies are available for $1 off Original size. And finally, on Foodie Friday Jamba will offer $3 California
Flatbreads (at participating locations) and $1 Baked Goods with the purchase of a menu drink.

"We are always looking for creative ways to make our fans feel good," said Susan Shields, Chief Marketing Officer, Jamba Juice Company. "During the summer months when people are eating healthier, we wanted to provide them with some super special deals and delicious new products. Our $1 Superfruit Smoothie Day and weekday Feel Good Specials are a great opportunity for fans to learn about the power of Superfruit and try better-for-you, tasty products at an affordable price."

In addition to the Weekday Feel Good Menu, Jamba Juice will offer a weekday 'Feel Good Hour' from 5-7PM when customers can get a free upsize from Original to Power.

JMBA is trading at $2.74 up $0.23 or 9% on heavy volume of 221k